A Lifeline of Hope and Healing in Toronto
Victim Services Toronto is an organization offering immediate crisis response, intervention, and prevention services to individuals, families, and communities impacted by crime and sudden tragedies.
In close collaboration with their team, we embarked on a transformative journey to develop a powerful visual identity that not only encompasses the organization's mission but also embodies the emotional fortitude and sensitivity required for their crucial role.
The newly crafted visual identity serves as a powerful symbol, amplifying Victim Services Toronto's unwavering commitment to delivering immediate, compassionate assistance in moments of crisis. It serves as a lifeline, reminding those affected that they are not alone and that there is a pathway towards healing and support.
Scope of project
Identity Design – Social Media – Digital and Printed Marketing Assets











